Lin grew up in Lubbock, Texas (Coronado Substantial University class of 1990). Right after earning his Bachelor of Enterprise Administration in Promoting from Texas Tech College, he gained an MBA in Global Company from the prestigious Thunderbird Faculty of International Administration. He then started off a successful occupation in income and promoting, initial with Novartis, exactly where he moved his sales territory from 36th of 36 territories to 2nd, earning the top Circle of Excellence Product sales Award.
Lin then moved to the cruise field, operating for Carnival Cruise Line, to start with as a small business advancement manager in Portland, Oregon, and then in Miami, Florida, as Carnival’s Supervisor of Marketing Projects with their 1st world-wide-web internet marketing workforce. He concluded his Carnival expertise as the Supervisor of Retail Advancement and Marketing and advertising, the place he led the creation of the Carnival Holiday vacation Retail outlet interactive retail kiosks, profitable the 2002 Retail Layout Award for e-tailing/interactive websites. He was appointed Supervisor of World wide web Promoting soon thereafter.
Lin continued his electronic promoting perform with ICE Company, in which he oversaw the launch of on the internet booking engines for a selection of recognizable makes these kinds of as Delta SkyMiles, Merrill Lynch, USAA, American Specific, and Barclays Carnival SeaMiles. He then moved on to American Express as the Senior Manager of eCommerce New Merchandise Growth, running their on-line Cruise & Vacations small business. He concluded his complete-time marketplace function with the pioneering electronic internet marketing company imc2, where by, between other individuals, he experienced shoppers in the cruise sector.
Just after his successful marketplace profession, Lin attained his Ph.D. in Marketing and advertising at Texas Tech College, exactly where he also labored as an instructor. He moved on to Ithaca College or university in New York as Assistant Professor of Promoting in 2015. In 2017, he returned to Miami as Assistant Professor of Internet marketing at Florida Worldwide University, wherever he taught in the Ph.D. and Master of Science in Promoting packages, as very well as served on dissertations for doctoral pupils.
Professionally, Lin was devoted to equally his training and his research. He place appreciable time into system planning, normally building thorough educational movies that educated, engaged, and entertained. On the study facet, in the earlier calendar year on your own Lin’s co-authored papers received 2021 Paper of the Calendar year (in Marketing and advertising Instruction Evaluate), Honorable Mention for 2021 Outstanding Short article of the Calendar year (in Journal of Advertising Instruction), and a meeting ideal paper award (with 1 of his doctoral college students). He also released in really acclaimed interdisciplinary journals.
Local and countrywide media outlets routinely sought out Lin for his qualified commentary on digital marketing and advertising, social media, and purchaser psychology. His educational publishing centered on digital marketing, social media, and how to finest educate learners. Lin’s college students knew him as an energetic, experienced, and quite supplying professor, whose lectures and training films were often peppered with enjoyable details from 1980s and 1990s amusement trivia. His colleagues in both academia and market understood him the similar way: energetic, experienced, and providing.
Lin was an avid cruiser and appeared to know not only each and every cruise line and the amazing men and women who worked there, but also information and facts about every single ship as properly. He was a wonderful useful resource with regard to digital and social media advertising and marketing, journey, and caregiving.
About the past a number of decades, Lin was committed to caring for his ageing mother and their canine. Even during these hectic and seeking moments, he remained witty, served anybody in need to have, and was constantly out there to offer assist and humor for his a lot of good friends.
We will skip you Lin Humphrey, and we thank you for the pleasure that you introduced into our lives.
Posted by Legacy Remembers on May possibly 18, 2022.