SEO is critical for businesses because it gives them the visibility they need to attract clients in today’s digital world. Eighty-one percent of customers and 94 percent of B2B purchasers will conduct research online before making a purchase, putting firms that do not have a strong online presence at a disadvantage. Thus, brands give a lot of importance to SEO since it is the most cost-effective strategy to reach the target audience. Ever since the pandemic hit us, the need for SEO reached new heights. Even the most traditional businesses realized that they needed to expedite the shift to digital as consumers shifted en masse to the internet. Please find the top SEO companies in India below in no particular order:
Growth Hackers is a Bangalore-based multi-award-winning SEO company. They are a group of seasoned marketers, copywriters, entrepreneurs, designers, developers, data analysts, and growth specialists that have experience of over a decade of effectively expanding businesses and startups all around the world. They have helped several businesses to flourish, not just with an increase in traffic; but with quality and focused visitors. The company’s day-to-day activities as a leading SEO firm include addressing challenges faced by both new-age startups and large organizations. Countless organizations have profited from Growth Hackers’ services in organic growth, keyword research, lead generation, content marketing, and inbound linking during the last four years.
- Services: SEO, CRO, Content Marketing, PPC, Digital Marketing, Digital Strategy Consulting, Digital Transformation, Digital Consulting, Organic Growth, Account Marketing, Search Engine Marketing, Social Media Marketing, Performance Marketing, Inbound Marketing, and Mobile App Marketing are some of their specialties.
- Studies: You can learn more about their approach to the above-mentioned services by reading their case studies on Decathlon, Orobind, ICICI Bank, and others.
- Awards: Clutch named them a Digital Leader in India in 2020, 2021, and 2022 and Silicon India named them the Most Promising Digital Marketing Agency in 2019.
- Clientele: Decathlon, ICICI Bank, Universal Robots, The New Indian Express, Cuemath, Avanse, Chalo, Goal Wise, Bare Anatomy, Hush, Vahan, Moonwalkr, Taleb Group, Rang De, and others are some of their clientele.
- Affordability: Being the most relied-on SEO service provider, they create campaigns with cachet meaning and flavor. Despite their quality services, the retainer costs are at par with their competitors at around INR 80k – 1 lakhs per month.
RankZ is an SEO services company situated in Bengaluru, India. The small team, which was founded in 2012, specializes in search engine optimization and content marketing. RankZ is one of the most powerful content marketing companies helping global brands to plan, collaborate, and generate amazing campaigns and content at scale. RankZ is known for being laser-focused and providing unrivaled value and quality assurance. More than 200 clients, both individuals, and businesses have been using RankZ services. With an in-house team of 35 SEOs and 250+ local content writers, RankZ has built a network of over 5000 publications around the world and is constantly reaching out to more
- Services: Search Engine Optimization, Content Marketing, PPC, Web Designing, Blogger Outreach, and Infographics Marketing are some of the services they provide.
- Case Studies: No Information available
- Awards: No Information available
- Clientele: No Information available
- Affordability: They bill based on the tasks they take on and place a strong emphasis on overall marketing. Its packages for well-established brands start from at least INR 5 lakhs in consultancy fees.
PageTraffic is a search engine marketing company established in New Delhi, India, with a sales office in Chicago. PageTraffic has produced amazing search engine rankings and phenomenal traffic inflows for clients from a wide range of industries since its inception in 2002. PageTraffic is known for employing ethical and tailored techniques to ensure that each customer gets the advantages of the competitive keywords and receives the highest quality traffic. With successful Internet marketing solutions, their goal is to empower e-businesses and provide the highest possible ROI. Dunn & Bradstreet, W3C, Search Marketing Association of North America, and IIMA are all exclusive members of our company.
- Services: They are into services like Social Media Marketing, Online Media Buying, Web Designing, SEO Services, Pay per click services, Enterprise SEO, Link Building, and SEO Training Consulting.
- Case Studies: You can look at case studies like Data Recovery, Online Ticketing, Stamp & Seals, Tiecon Delhi, Mobile App Marketing, etc. to understand the depth of their services.
- Awards: Page Traffic has won some of the renowned Web Awards 2006, as well as numerous other industry awards, for our unwavering commitment to excellence.
- Clientele: They work with brands like Airways Hotel, Cosmedia Consulting, European EcoSpa, ISM, London Choice, Pick your trip, PNG Diamonds, etc.
- Affordability: When it comes to campaigns and consulting, Page Traffic is considered a top-performing SEO agency, and it normally costs a bomb to its clients
IndeedSEO is the top SEO service provider, with a team of experts serving clients. It is well-known for a wide range of online marketing services, including SEO, SEM, PPC, ORM, content authoring, and inbound links, to assist clients in expanding and promoting their businesses via the use of cutting-edge tactics and techniques. It is one of the leading SEO firms, providing dependable and innovative SEO services. The experts at Indeed are very skilled and enthusiastic about using SEO techniques and social media platforms (such as Facebook, Twitter, Linkedin, Pinterest, Google Plus, and others) to engage with potential clients.
- Services: Their specialties lie in SEO services, Reputation Management, Pay per click, Social Media services, Link Building, and Content writing.
- Case Studies: You can read their case studies on Koshieo, Florida Freedivers, Delight girls, SmallRig, Baker Collins, Nubs Plastic Inc, Outrankio, Riotsound, Mistura, Fentoshop, etc. to know more about their approach toward the above-mentioned services.
- Awards: They have won multiple awards like Top Digital Marketing Company 2020 and Top SEO service firms by Good Firms, Upwork, People per hour, The Top Tens, 10 SEOs.com, and many others.
- Clientele: They are working with more than 100 clients including Michale Tinnon & Associates Luxury Real Estates, HFA Society, Aashakiran Hospital, Backyard Valley Tea, Seerion Technologies, and so on.
- Affordability: This is a premium agency to deal with in terms of services because they capitalize on brand growth.
They take their work seriously, and their core team has aided in the development of strong industry partnerships. This aids in client retention, and they take a highly exclusive approach to working with new clients. They are an innovative digital marketing agency that embraces the future and draws inspiration from it. They have offices in Bangalore, Mumbai, and Gurgaon and have risen through the ranks of India’s digital marketing businesses. Their integrated marketing services, as well as unique content creation and a new way of storytelling, have enabled their brands to connect with Generation Z on social media platforms almost instantly, all because of their key values of empathy, creation, integrity, excellence, and endurance.
- Services: FoxyMoron deals in Content Engine, Technology Services, Media Services, Search Services, Content Partnership, Omnichannel Commerce Consulting, Data Analytics, Listening and Response, and Content Production.
- Case Studies: You can check out many of FoxyMoron’s works and case studies to understand why their campaigns have always been viral.
- Awards: They have been honored with various awards such as Gold in Tech-Enabled Campaign, Sliver in B2C Campaign, and Moment Marketing Campaign each (all by Shark Awards 2021), Silver in Social Media Campaign by IDMA Awards, Innovative Marketing Campaign of the Year 2020, Ranked 1 by MMA Tech Awards, among many other achievements.
- Clientele: They are working with top brands like Lenovo, Ford, Cello, ICICI Bank, Burger King, Star Sports, Cadbury, Kolkata Knight Riders, MG, Discovery Channel, Bajaj, Muthoot Finance, Mahindra, and many others.
- Affordability: FoxyMoron consultancy is pretty moderate in its pricing compared to its peers. The pricing strategy they use is based on the number of services they provide. They are very well respected for their media services and omnichannel commerce consulting and it draws the majority of their customers.
They are the appropriate partner for you if you want to increase brand evangelists, enhance social media engagement, and increase revenue. Their offices are in Bangalore, Pune, Chennai, and Delhi, and they specialize in social storytelling and internet discovery. They put a lot of effort into developing material that will entice users to fall in love with you. They feel that customers are the lifeblood of any marketing plan. At Rank Higher, they research who your clients are, what they want, what motivates them, and what excites them in life, and then they generate content that the customers want to talk about. Through Google organic search, Rank Higher’s clients have witnessed a 100X increase in traffic and a 10X increase in revenue.
- Services: Their main services are; SMO Services in India, Online Campaigns and Advertisements, SEO Services, Web Design, and Development Company India, Media Planning and Buying, Online Reputation Management, Video Production, and Ad Film Making.
- Case Studies: You can check out their works on SEO Case Studies and understand why they are suitable partners for your brand’s effective digital presence.
- Awards: They are the Top 5 Most Promising SEO Companies in India and the Best Digital Marketing Agency in Bangalore.
- Clientele: They work with many big brands and organizations; Fortis Bangalore, Kosmoderma, Motherhood, Delhi Public School, UrbanClap, Subha Developers, etc.
- Affordability: They are moderate in their approach compared to other organizations, and they charge based on the number of services you receive from them. Their marketing automation service is the best in the industry, and it attracts the majority of their customers.
SEO Experts Company India
SEO Experts Company India ensures that your brand, website, and marketing efforts execute wonderfully every time, thanks to their broad industry knowledge and customer-centric approach. They are a seasoned group of specialists who stay on top of all the latest digital marketing trends. They also provide personalized Internet Marketing Solutions because they recognize that every organization faces distinct issues and has different needs. SEO Experts Company India is an award-winning digital marketing company on a mission to get your business in front of those customers, who are ready to buy. They work together to help clients in a variety of industries in staying ahead of the competition.
- Services: Some of their key specializations are; Search Engine Optimization, Pay Per Click Management, Online Reputation Management, Link Building, Social Media Marketing, Content Development, etc.
- Case Studies: No Information available
- Awards: No Information available
- Clientele: Their clients include; Truly Medical Getaways, Five Stans Adventure, Weyside Management, Atkinson Law Associates, etc.
- Affordability: They, like other digital marketing firms, are adamant about not publicizing their rates.
ROI Minds Private Limited is a full-service internet marketing company focussing on adopting cutting-edge, targeted solutions to customize an amazing blend of digital marketing services. They provide a more comprehensive, data-driven route to digital marketing tactics by identifying your most valuable business lines and operational provocations. Their major values are; assisting enterprises in their expansion, providing small and medium enterprises with successful marketing solutions, taking care of the marketing aspect while the businesses look after the clients. ROI Minds has quietly risen to become one of India’s top two paid advertising digital companies in the last two years. They are growing their capacity once more so that they can provide more businesses with guaranteed results.
- Services: ROI Minds specializes in services like; Facebook Ads, Google Ads, Sales Funnel, SEO, Copywriting, Web Analytics, Amazon PPC, Lead Generation Ads, among others.
- Case Studies: No Information available
- Awards: Their awards and recognitions include; Top Advertising and Marketing Agencies 2021 by Clutch, among 10 other awards received.
- Clientele: They are working with enterprises like; Cellista Wellness, Bluepackmarketing, League Outfitters, Spectrum Angel Eyes, among others.
- Affordability: In comparison to other digital marketing organizations in India, they are quite discreet about their fees, yet their costs are competitive and their pitch is very modern.
EZ Rankings offer end-to-end digital marketing services with no involvement from clients or other third parties. All that is required of brands is that they concentrate solely on the commercial side of their operations. At EZ Rankings, a team of experts will handle all aspects of digital marketing. Website design and development, SEO, online brand reputation management, social media marketing, paid advertising, and other services are available. For all digital marketing services in India, EZ Rankings guarantees results. Whether you are searching for sales, social media, organic traffic, or simply an online brand reputation, they have got you covered. They also provide you with easy CRM tools, performance tracking, and a dedicated project manager.
- Services: Their main services include; Reputation Management, Social Media Marketing, Search Engine Optimization, and PPC Marketing.
- Case Studies: You can look at a few of their case studies; Free SIM Unlocker, Pro Agent Solutions, EduFirst Learning Centre, The Searching Souls, etc.
- Awards: Their awards and recognitions include; Red Herring Global 100 Winner, Best in Search Ranked 1 by TOPSEOs, etc.
- Clientele: They are working with Fincart, Addverb Technologies, Allient Web, SIBL, etc.
- Affordability: This firm specializes in performance marketing and is one of the best for conversions, SEO optimization, and other similar tasks. They normally charge upwards of INR 10 lakh for every campaign, depending on the exact work needed.
eSearch Logix is an SEO company established in India that provides a variety of online marketing services to help your online business compete more effectively. They offer cost-effective and customized solutions so that even small enterprises can benefit from their web marketing services. They create result-driven and one-of-a-kind digital marketing plans that will put your company ahead of its online competitors in brand recognition, revenue, and ranking. With interactive experiences, they help you transition from thinking digital to being digital, speeding up the digital transformation process. They focus on manual submission and organic content production.
- Services: They specialize in Website Development, Search Engine Optimization, Blockchain, Mobile Apps Development, Pay Per Click, Online Reputation Management, AI, IoT, and UI & UX Design.
- Case Studies: No Information available
- Awards: Some of their awards and recognitions include; Top SEO Companies 2020 by Clutch, Top Web Development Company by GoodFirms, Top-Rated Digital Marketing Agencies by SOFTWAREWORLD, and Top App Development Company by appfutura, Fastest Growing App Development Companies 2020 by Mobile App Daily, among myriad others.
- Clientele: Their clients include AXIOM Clean, Learning Ladies, Interforce International Inc., Employee Stock Options, Highland Recycling, Redhotgreen, among others.
- Affordability: They are very confident in their fees, which are usually determined by the number of services you need from the agency
What Is SEO?
The process of optimizing a web page for search engines is referred to as “search engine optimization,” or SEO. It is the method of gaining targeted traffic to a website from a search engine’s organic ranks. Producing high-quality content, optimizing material for certain keywords, and developing backlinks are all common SEO chores. To put it another way, SEO is all about enhancing a site’s organic (non-paid) search engine results rankings. The higher your pages’ exposure in results pages, the more inclined you are to draw attention and bring new and existing clients to your company. The most significant advantage of ranking for a specific keyword is that you might receive “free” traffic to your website every month. The topmost SEO company in India is Incrementors Web Solutions, according to Visual Objects. Other best SEO companies in 2021 include Quick SEO Help, WebSpero Solutions, EZ Rankings, etc. There are four types of SEO:
On-page SEO is the method of optimizing the material on your website. It is also known as on-site SEO. This can include things like body copy, keywords, headers, meta titles, meta descriptions, and pictures, among other things. Adding on-page SEO into your marketing activities aids search engines in comprehending your site’s content. And if Google has a good understanding of your website, it can benefit you by showing it for related search inquiries.
Off-Page SEO entails almost everything that does not take place on your website. Off-page SEO is all about increasing your company’s visibility and credibility, which can lead to more traffic and sales. A significant proportion of off-page SEO efforts focus on link building. If you are unfamiliar with the concept, link building is the process of acquiring links from other reliable web pages to your own. Ensure that your links were earned, that they came from credible sources, that they deliver qualified traffic, that they are “follow” links, and that they are from relevant websites.
Technical SEO refers to actions taken to assist search engines in crawling your website and improving user experience (UX). These requirements are changing as search engines and their algorithms become more complex, implying that this type of SEO is constantly evolving. Your technical SEO efforts must be effective to ensure that there are no issues with crawl ability and UX.
Local SEO is a kind of SEO that concentrates on a limited area rather than a larger national one. It’s all about growing your internet presence in your region and advertising your goods or services to local clients. Based on the customer’s search keyword, the search engine results page will consider proximity, relevancy, and prominence, and will choose your company if you fulfill certain criteria.
Reasons Why A Business Needs SEO
People out there now depend on search engines to assist them in finding information. It could be used for shopping, finding an address, or researching educational opportunities, among other things. This means that irrespective of what your business sells, potential customers are most certainly searching online for products or services that are comparable to yours. Search engine optimization is required if you want to grab their attention and steer them to your web page. Here’s a list of reasons why SEO is important to any business.
1. It won’t be necessary to pay to rank organically
The fact that you don’t have to pay to rank is one of the most important benefits of SEO. Organic standings are decided solely by search engine algorithms. This simply implies that you must produce web content that search engines deem worthwhile of being directed to by their users. Once you’ve established your high-value-providing website, you will not have to pay search engines to have it displayed at the top of search results. This is in stark contrast to Pay Per Click ads, which charge fees each time a user clicks on your webpage and views it.
2. People rely on organic results
Even though PPC ads display above organic search results, approximately 67 percent of users choose to click on organic results. We can deduce from this that people have a high level of faith in algorithms. They are aware that top rankings are paid for by advertisers, therefore they prefer to access the websites that the search engine has judged to be the best. When you rank organically, people are more likely to trust you, and you will receive more visitors and gain from SEO.
3. SEO results can be measured
One of the most noteworthy advantages of SEO is the ease with which you can track the data that indicates the performance of your SEO efforts. You are not required to stay in the dark. You are well informed of how advantageous it has been to the prosperity of your company. Every aspect of your SEO can be reviewed, optimized, and improved. You may use Google Analytics to see where you rank, how many users browse your webpage, how long they linger, what keywords got them there, and much more.
4. Brand awareness is increased
SEO aids in the recognition of your brand among your most likely buyers. Customers have a range of questions as they go through the buyer’s journey. Customers now tend to do a lot more research before purchasing something because there is so much data at their disposal. If you use SEO correctly, it will assist your website’s ranking and be highlighted for any searches related to the product or service you’re marketing. As a consequence, if your brand continues to produce high-quality content, your brand will grow in popularity.
What Does An SEO Agency Do?
Due to the ever-increasing amount of keywords and acronyms, the digital marketing sector can be highly unclear at times. This might be aggravating for a business owner. You’ve been told that you “require” SEO, but many agencies won’t tell you exactly what you’ll be paying for. Best SEO companies in India include SEOValley Solutions, SEO Tonic Web Solutions, and Indeed SEO among others, according to The Manifest. Continue reading to learn more about what SEO agencies do.
1. Keyword Research
The process of determining the ideal search queries to pursue your organization is known as keyword research. While this may appear to be a simple task, thorough keyword research necessitates a significant amount of effort. Several elements go into determining how “useful” a keyword is. When conducting keyword research, excellent SEOs consider search traffic, level of competition, and user intent, to name a few factors.
2. Link Building/Outreach
Link-building and outreach are both important. This is one of the most time-consuming components of SEO. From Google’s perspective, your website’s backlink profile accounts for a significant percentage of its reputation. In other words, the more high-quality links pointing to your webpage from high-authority sources, the more likely Google and other search engines will promote your site to their consumers. When working on your website, most SEOs will use a variety of link-building methods, including proposing high-quality content (infographics, videos, and blog articles) to other webpages, having your website included in reliable directories, and developing amazing content that gets linked organically.
3. Content Creation
Without content, SEO is useless. Blog entries, website articles, and thorough infographics are all examples of content development. The idea is to develop high-quality material that will be linked to by others, either organically or through outreach. Content development is not as simple as it appears. Consistently publishing material that adds value to your page can be difficult, and the entire process is regulated by keyword research and correct technical SEO.
4. Competitor Research
Any SEO plan worth its salt should include competitor research. One of the most useful aspects of Internet marketing is the ease with which you can examine your competitors’ techniques. If something is working for a rival in the digital realm, there’s a good possibility you’ll be able to adopt a comparable technique and achieve similar results. Competitor research entails looking at competitor webpages’ backlink profiles for link chances, looking at sources that outrank you for certain keywords, and checking in on competing websites, in general, to see what kind of material they’re producing and how they’re advertising it.
5. Prevent Negative SEO
There are good backlinks and harmful backlinks, both of which might harm your platform’s rankings. It’s critical to keep track of inbound links to your site so that the bad ones can be disavowed through Google or gently requested by the linking web pages to be removed
SEO Agency Selection Criteria: Things To Consider
It’s not easy to generate traffic and rank on top in today’s competitive market, where search engines like Google are flooded with a large list of content with a similar subject. If you’re serious about increasing traffic to your website, there are a few things to keep in mind when selecting the best SEO companies in 2021. The following are the points:
1. Creativity and innovation are essential
Every SEO company in India must be able to effectively communicate its ideas to its target audiences. The key to success is individuality. Creativity and innovation are necessary to make things exceptional. The product and service options should be built in such a way that they distinguish your company from the competition.
2. UX and UI
Medical and technology fields are undergoing significant changes as the times change. Previously, desktop PCs handled the majority of your tasks. Smartphones and other devices are now well-equipped to make their mark. This explains why all web pages are now intended to be mobile-friendly. Everything is in its proper place, including the content, images, and text size. A website’s Page Speed should preferably be between two and three seconds; otherwise, the bounce rate will rise.
3. A strong command over social platforms is required
To keep in touch with loved ones, you can use social media sites such as Facebook, Twitter, Instagram, Tumblr, and Pinterest, among others. People use these platforms to promote their businesses as well. If an SEO company in India has a strong knowledge of social media for promoting the company to customers, you can hire it without hesitation.
All dedicated and best SEO companies in 2021 would tirelessly perform the duties. They would work hard to promote your company and guarantee that your clients are not inconvenienced. Moreover, this point of accountability is a critical aspect to consider when attempting to find expert SEO services; all you can do is contact the company’s consumers to learn more about it.
5. Quality matters
The authenticity, reliability, relevancy, and accuracy of a web page‘s content are all factors that influence its quality. When selecting the best SEO company in 2021, consider whether it can provide you with good, original content and the possibility to update it regularly. Free tools on the internet can be used to check the exclusivity of the content.
6. Capability to overcome legal obstacles
You wouldn’t want to invite legal issues, would you? You can consider hiring an SEO company in India that employs white hat SEO techniques. It will keep you away from troubles, and Google Algorithms will not catch you. One of the best SEO companies in India to appoint is the one that can work legally and can help you with legalities involved in your business.
The Bottom Line
There is a great deal to learn about SEO. However, given the amount of targeted traffic SEO can generate, it may be well worth the time and effort. So, we suggest starting with the fundamentals: ensure that search engines can fully crawl your webpage. Then, begin producing keyword-optimized materials. Lastly, use outreach to obtain backlinks. These three steps form the basis of SEO. When you feel you have fully grasped those steps, you can move on to the more advanced concepts like YouTube SEO and voice search
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