Check out out our lineup of Wintertime Intersession courses



If you are wondering about getting in advance with your coursework by having a limited Wintertime Intersession course, the School of Journalism and New Media offers several choices.

No matter if you are fascinated in mastering far more about built-in advertising and marketing communication, account planning or collegiate athletics advertising, we have got you included. You can also obtain IMC lessons about net marketing and public relations. College students can take a journalism Winter Composing Retreat when understanding about Residing in a Media Globe, or they can examine social media’s effect on our society.

It’s time to start off registering for Winter season Intersession lessons if you have not previously.

Simply click this connection to down load a .pdf showcasing the course descriptions or browse the descriptions below.


A photo of the .pdf file featuring the Winter Intersession classes.

They incorporate:

IMC 104: INTRODUCTION TO Marketing and advertising Interaction

Introduces the fundamental disciplines of IMC: promoting, profits advertising, community relations, immediate advertising, databases marketing and advertising, web promoting communication, and partnership promoting. R.J. Morgan, Ph.D.

IMC 304: ACCOUNT Organizing

Presents principles and procedures of the account planning system to develop competencies, insights and tactics to use in unique strategies of influencing consumers’ actions. Christina Sparks

IMC 306: Internet Promoting Conversation

A in depth study of marketing and advertising communication on-line applications, e.g., the web page as a essential internet marketing system, lookup engine optimization, electronic promotions, electronic mail and social media internet marketing. Claire Nelson Hicks

IMC 584: COLLEGIATE Athletics Promotion

This class will cover rising difficulties or specialized content about integrated advertising and marketing communications. If you desire of a vocation in the sporting activities market, this class is your springboard to knowing the prospects in college or university and skilled sporting activities taught by a sports activities business government with 35 several years of practical experience representing athletes, experienced leagues, and elite corporate sponsors, this sort of as Nike, Gatorade, and Academy Sports activities. You will satisfy nearly or in individual with Ole Miss Athletics executives, brokers for stars like Peyton Manning and Tiger Woods, college or university football insiders like Brett McMurphy, social media leaders in these fields. Scott Allen Pederson

 IMC 391: General public RELATIONS

An introduction to the competencies, theories, procedures, ethics, and goals of the community relations professions, emphasizing the position and worth of journalism techniques in public relations communications. This course will include an business-centered digital text that covers the latest developments and procedures in public relations. The training course bundle will also involve a Mimic Public Relations simulation giving hands-on encounters with professional community relations actions in a fictitious scenario in which they consider on the part of account supervisor. Deborah Woodrick Hall

IMC 404: Built-in Marketing and advertising COMMUNICATIONS Exploration

Idea and follow of qualitative and quantitative investigation applied to many internet marketing and communications issues and responsibilities. Robert Magee, Ph.D.

IMC 491: General public RELATIONS Technique

Sensible investigation and enhancement of specialized conversation strategies to reach particular targets on behalf of a shopper. Software of public relations methods inside of and outdoors the classroom. The course features a remote internship element so learners can complete it from household. This is essential for graduating seniors who need to have internship activities to incorporate to their resumes, or probably only one internship. Businesses are indicating that the most productive position candidates from university have experienced various internships. This is a terrific way to knock that out above two months. Pupils will also be doing work on complete individual course project/work samples for their digital portfolios. Amanda Sams Bradshaw, Ph.D.

JOUR 101: MEDIA, News AND Viewers

Using the ebook “Living in a Media Earth,” college students will take part in a small Wintertime Creating Retreat. They will find out about the background of media, visualize the future of it, and will be asked to finish composing assignments that discover how they impact and are influenced by our media entire world. While the study course is commonly a semester extended, pupils can entire it speedily during the intersession. It is an introduction to numerous sides of interaction, from news media to internet marketing, advertising and marketing, public relations, and social media. LaReeca Rucker


Advancement and development of the mass media and their job as participants in and chroniclers of U.S. historical past. Consideration to ideological, political, technological, financial, and cultural factors. Media History (Jour 301) seeks to solution two pivotal queries relating to journalism historical past centered on the thought that journalism is critical to a democracy. These issues are (1) What is the part of the media in the social, political and cultural things to do of a community?  This includes the historic and legacy media, the Black push, ethnic press and distinctive fascination media. (2). What has been the effect of the advancement of new technologies like the printing press, radio, tv, electronic platforms and social media. We will reply these inquiries through readings, limited analysis essays, class discussions and a last undertaking. No e-book is required. Kathleen Wickham, Ed.D.


This course usually takes a vital solution to knowledge the connection among culture and social media. The class will take a look at the improvement of social media by situating them in broader social, political, historical, and company contexts. We will study how the emergence of social media technologies are talked over, the moral and legal challenges bordering these systems, and how social media have an impact on different factors of our lives, such as our social interactions, identification, privateness and get the job done. Brad Conaway

This story was written and created by LaReeca Rucker.

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